©2019 by Kaja Toczyska

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ABOUT ME

I genuinely believe that the most important thing in user experience design is the context. This is why I always make sure I have a deep understanding of the business environment and user needs. Having a basic knowledge of front-end development allows me to look at the UX process from different angles.  


I’m a UX designer with an academic background in neurocognitive sciences and psychology of human-computer interaction. I make informed design choices by using data analysis combined with my knowledge of human behavior. I am a fan of agile, always willing to experiment.  


I actively participate in the local design community, acting as a speaker, a mentor for junior designers, and an organizer of the Future Design meetups. 

 

MY EXPERIENCE

Qualifications

 

March 2019 - now

LEAD UX DESIGNER, INFULLMOBILE

Working with international clients to provide the best possible user experience for new and existing products. Optimizing internal processes and managing a small team of UX Designers.

Sep 2017 - now

FREELANCE UX DESIGNER

Independent freelancing work including UX design, consultations, usability audits, workshops. 

Clients included: MasterLife, AfterFit Catering, Askberry, Pegboard, Feedly

Jun 2017 - Jan 2019

PRODUCT DESIGNER, GROWBOTS

Growbots is one of the most recognized polish startups, part of the 500 Startups seed accelerator.

At Growbots I took an active part in all stages of product development - from the discovery phase and business analysis up to the continuous analysis of product performance and potential improvements.

My responsibilities included:
Redesigning Growbots SaaS application - designing complex information architecture, user flows, and interactive prototypes
• Cooperation with the development and graphic design team on the implementation of designed solutions
Quantitative and qualitative data analysis (Mixpanel, Google Analytics, Fullstory)
• Co-creating Growbots design system from scratch, including tone&voice
• In-depth interviews and usability testing
• Working closely with product owners on business analysis
• Continuous analysis of customer feedback and proposing improvements

Apr 2016 - May 2017

UX DESIGNER, LAWONDERLAB

• Creating designs - from personas and lo-fi prototypes to value propositions and interactive prototypes
• Close cooperation with the research team within preparing tests and analyzing results, preparing change recommendations
• Running and planning User Experience workshops
• Performing usability audits
• Preparing change recommendations based on the research results
• Gathering clients business needs and requirements through workshops and meetings

Clients included: NaTemat, To Reforge, Copernicus Science Center

Aug 2015 - Sep 2016

UX DESIGNER, ISOLUTION

Work on internal and commercial projects.
• A full analysis of users needs, creating personas and empathy maps
• Creating interface prototypes (low-fi and hi-fi)
• Information architecture
• Conducting usability testings
• Conducting User Experience workshops for clients
• Organize one of the biggest User Experience conferences in Poland (UX Conference 2016)

Apr 2015 - Jul 2015

UX INTERN, TYLKO

Working and learning from experienced UX Designers in a Tylko's product team.
My tasks included conducting usability testing, creating a tutorial for the tylko's app, and preparing mockups and prototypes.

 

Head of UX Design

Kaja was one of the fastest learning designers that I was ever working with. She is always full of power and great ideas. She knows how to listen, but also how to fight for good solutions. She was a great evangelist of user experience in Growbots. She is also very kind and full of empathy. The type of person that you always dreamed to work with.

EDUCATION

2019 - now

CREATIVE LEADERSHIP (POSTGRADUATE STUDIES)

SWPS University

2014 - 2016

HUMAN-COMPUTER INTERACTION (ASSOCIATE'S DEGREE)

SWPS University

2012 - 2017

PSYCHOLOGY WITH A SPECIALIZATION IN COGNITIVE NEUROSCIENCE (MASTER'S DEGREE)

SWPS University

 

TALKS AND WORKSHOPS

Some events at which I had an opportunity to share my knowledge 💙

WUD Trójmiasto
November 2019

Talk: Coming soon

Mobiconf
October 2019

Talk: Designing mobile apps for boosting user engagement – the psychology of building habits. Listen to the talk

UX Jam For Good 
June 2019

Workshop for NGOs: Understanding and using psychological mechanisms of helping to build long-term support of donors through digital channels.

Internal conference at KMD
June 2019

Workshop: Lean UX in practice

Batony UX/UI Meetup
May 2019

Lightning talk: Soft skills in UX Design - what makes a mediocre designer great. Listen to the talk

Collegium Civitas
April 2019

Classes at post-graduate studies: Creative skills in practice.

Allegro UX talks
December 2018

Talk: How to involve the entire company in the product design process. Listen to the talk

Tech Leaders
October 2018

Talk: Skipping the discovery phase - how to design a wrong solution for the wrong problem. See the presentation

Ladies That UX Warsaw
November 2017

Workshop: Conducting a usability audit using cognitive walkthrough method. See the presentation

Google Developers Group
2016

Talk at the meetup: Short history of computers and programming

 

SKILLS

Knowledge & Competence

DESIGN STRATEGY

I treat the design process as an integral part of achieving business goals and I always analyze the competitive landscape before starting a project.

PRODUCT DISCOVERY

I always make sure that the project responds to the real needs of users and I like to take an active part in defining a project's scope.

FEATURE PRIORITIZATION

I use Product Management techniques to help prioritize product work and choose the best features, both from users and business perspective.

INTERACTION DESIGN

By using good design practices and my own experience, I strive to make even the most complicated processes easy for users.

USER RESEARCH

I use research techniques to understand users' needs and validate my ideas and designs with them.

DATA ANALYSIS

I use data to make informed design choices and I form hypotheses to drive meaningful experimentation.

 

CERTIFICATES & WORKSHOPS

Certificate

UX-PM LEVEL 2

UXAlliance

Certificate

AGILE PM - AGILE PROJECT MANAGEMENT
FOUNDATION

APMG International

Workshop

PRODUCT OWNER TOOLKIT

Agile Rebels

Workshop

UX STRATEGY

Jaime Levy, world-known UX strategist

Workshop

RESOLVING CONFLICTS AT CREATIVE WORK

Future Simple